Conversion
Conversion rate
0.8%Benchmark: 2.0%Identify the five friction points limiting conversion, CRM performance and profitability, then leave with clear priorities.
The values below illustrate the joined-up assessment produced by AMSI Performance Check. Your analysis will be adapted to your data, sector and objectives.
Conversion rate
0.8%Benchmark: 2.0%CRM activation rate
18%Benchmark: 40%Acquisition cost
€48Benchmark: €30SEO visibility
32/100Benchmark: 60/100Data quality
62%Benchmark: 90%Performance Check connects the signals instead of stacking up observations. It brings the five frictions that genuinely deserve your attention into focus.
Customer journeys, friction, checkout and payment.
Activation, segmentation, loyalty and customer value.
Traffic quality, costs and media performance.
Visibility, content, technical foundations and authority.
Data, dashboards and profitability decisions.
A focused, structured approach to distinguish symptoms from root causes and concentrate your resources where they can create the greatest value.
Your business, objectives, constraints and the data available.
Website, customer journeys, acquisition, CRM, search visibility and management data.
The five most significant friction points according to impact, urgency and effort.
A clear assessment, ranked recommendations and the next decisions to make.
Results observed during a client engagement led by AMSI CONSEILS.
From €398k to €1m across the measured scope.
From 0.45% to 1.20%.
From 1.7% to 8.3%.
Figures are published only where their scope and validation are clearly established.

More than thirty years at the intersection of retail, technology and fashion — including seven years as a managing director — enable AMSI CONSEILS to place every signal in context, challenge the findings and prioritise the decisions that matter.
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